Once again, FGV marks presence at Anuga, the world’s largest trade fair for food and beverages in Cologne from 5-9 of October 2019. Every two years, it is organized by Koelnmesse, one of the world's largest trade show organizers in operation since 1924, with its own exhibition space and headquarters in Cologne, Germany.

Anuga, is the most important industry meeting point as the figures of 2017 once again impressively demonstrate: With 7,405 exhibitors and about 165,000 visitors, Anuga Cologne is clearly the number one food fair! Exhibitors and trade visitors from all over the world are welcomed to discover 10 trade shows and 11 trend themes as well as numerous events and congresses.

Since 2015, FGV has been consolidating a strategic partnership with Koelnmesse.

Firstly, we started by bringing to Brazil, in 2015, Urbantec, an international conference on sustainable and smart urban development. Then, new projects came, such as the second edition of Urbantec, in 2017, and then in 2019, in São Paulo, ANUFOOD Brazil, an international business fair, unprecedented in the country, exclusively dedicated to the food and beverage sector.

The success of ANUDOOD Brazil 2019 has been solidified our relationship with our German partner. Our goal is to bring to Brazil what we consider most attractive and innovative for both countries. Thus, the organization of the second edition of ANUFOOD Brazil, in São Paulo, is already scheduled for 2020.

Therefore, during Anuga, FGV and Koelnmesse will co-organize two business events that will count with the presence of members of the Ministry of Agriculture, Livestock and Supply (MAPA), Ministry of Economy, Brazilian Association of Food Industries (ABIA), Brazilian Association of Soft Drinks and Non-Alcoholic Beverages (ABIR), Brazilian Food Tech Institute (ITAL), Investment and Competitiveness Promotion Agency of São Paulo State Government (Invest São Paulo), and the Brazilian Trade and Investment Promotion Agency (APEX-Brasil). During both events, we will discuss the potential of the food and beverage sector in Brazil and will give a preview of ANUFOOD Brazil 2020: 2nd edition of the exclusive food and beverage fair in Brazil!

Hope to see you there!

THE FOOD AND BEVERAGE SECTOR IN BRAZIL: CHALLENGES AND OPPORTUNITIES

Sunday, 6 October 2019

8:30-11:00 a.m.

Location: Incube8 – walking distance from Anuga fair

Address: Deutz-Mülheimer Str. 30, 8th floor, 50679 Cologne

AND

THE POTENTIAL OF THE BRAZILIAN FOOD AND BEVERAGE MARKET

Monday, 7 October 2019

2:00-4:00 p.m.

Location: Koelnmesse Congress-Centre north, 2nd floor, conference room A

To sign up for both events, please send an email to sara.pais@eu.fgv.br or anja.tigre@eu.fgv.br